Breeze Becomes Superia

It's official - Superia is the new name! From the 22nd July 2011 Breeze Commerce Limited will be known as Superia Commerce Limited. Whilst we'd had the name Breeze for some time, it is unfortunately not a name that we could trademark and therefore build a brand on. We wanted a name that was not shared by any other companies in our industry and there are a handful of web design agencies that use Breeze in their name or products. 

The new name, Superia, reflects our aims to make the most efficient, flexible and user friendly content management and ecommerce system around. It took around 3 months to decide on the new name. We generated close to 100 company names and through a process of checking them off against the trademark register and some thorough Google searches, we settled on Superia. The trademark application is going through, it should be resolute in a couple of weeks time.

We’ll soon be re-branding the website and admin panel. The effective date for the name change is 22nd July 2011 – from this date all correspondence will use the Superia Commerce Limited name.

There will be no change in management and we will still be providing the same great products and service. 


0 Comments



Post a Comment


Login

Please log in to your account to post a comment
Or

Guest

Enter your name and email address to make a post
Username:
Email:
Your email address will not be publicly displayed
Comment: